Natural link building is the way to go, and your expertise can take you far, if you express yourself well in writing.
You can also take a few steps that can help your content get crawled better.
First things first. If you just completed your website, submit it to google. Google says you must make a site with clear hierarchy and text links. Every page should be reachable from at least one static text link.
Next, set up your website on google analytics. Then sign up for google webmaster tools.
Google and other search engines like bing, would like you to submit a sitemap or your website, which basically is a text document with a list of pages on your site. You must follow the correct protocol to produce this, and google gives you a list of third parties and some instructions that can help you write a sitemap.
In addition, here are a couple of content guidelines that can help google read your site better:
- Make good use of header content <h1> <h2> -use google’s search based keyword tool to get ideas for making your posts and pages more search-able.
- Also use keyword tools to include keywords people would search for into your content.
- Use bold text within your content.
Link to your own pages.
Hope this helps, if you get stuck, send us a line.
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Compared to print advertising, which targets potential buyers demographically, internet organic search advertising focuses on your targeted buyers looking for your products or services.